Unlock the Full Potential of Advertising on Walmart Connect

Connect Walmart’s scale, reach and Scintilla data with your advertising strategy via Pacvue’s AI-Powered Commerce Media OS, built to drive incremental sales, market share and profitability.

Book time with a commerce expert

With a personalized walkthrough, we will show how the Pacvue Commerce Operating System helps brands and agencies grow sales, increase market share, and boost profitability at enterprise scale.

• Maximize cross-retailer performance by planning, executing, and analyzing campaigns with precision across 100+ retailers.
• Accelerate growth with unified commerce data, creating a single source of truth to track performance, identify opportunities, and optimize decisions.
• Protect profitability with visibility into operational performance and revenue recovery opportunities.
• Turn insights into market share gains with real-time competitor tracking, Share of Voice analysis, and actionable commerce intelligence.

Maximize Walmart Connect performance

Unify Walmart advertising and owned inventory activation to reach high-intent shoppers across the full funnel and optimize performance with first-party data and AI automation.

Activate Full-Funnel Campaigns

Unify Walmart Sponsored Products, Brands, Videos, DSP and Onsite Display in one platform so your teams have a single source of truth. Align campaigns with first-party data and advanced targeting instead of managing channels in isolation.

Target High-Intent Shoppers

Reach the right audience at every stage with Custom, Advanced, and Predictive audiences. Capture high-intent shoppers with Brand Term Targeting to defend market share and compete effectively on Walmart’s network.

Measure & Stay Competitive

Get real-time visibility into campaign performance with Sales Lift measurement and Share of Voice tracking. Understand exactly how your advertising drives incremental growth and where you stand against competition.

Optimize & Scale Efficiently

Let AI-driven automation handle bidding, budgets, and dayparting rules so you can scale performance without manual overhead. Protect spend efficiency while maximizing return across the full funnel.

How Pacvue powers Walmart growth

• Full-Funnel Activation
• Advanced Audience Targeting
• Time-Saving Automations
• Real-Time Reporting & Measurement

Increase sales at America’s largest retailer

From Sponsored Search to Display and DSP, Pacvue powers your growth across the full shopper journey. Manage all channels in one unified system and measure the real impact of your Walmart Connect ads on both online and offline sales.

Manage Sponsored Search, Onsite Display, DSP in one platform with seamless onboarding and advertiser attributes built in.

Enhance campaign agility and prove incremental impact with Real-Time Reporting and Sales Lift Reports.

Execute coordinated campaigns across awareness, consideration, and conversion.

Streamline and scale search and display with advanced audience targeting

Build more precise campaigns with Walmart’s first-party data. Go beyond broad targeting and engage the right shoppers with custom segments, layered logic, and predictive signals. Maximize visibility and defend market share by targeting keywords tied to your brand and competitors.

Target more precisely using Walmart’s first-party data across Search, Display, and DSP campaigns.

Build custom audience segments using Rule-Based, Item Propensity, Brand Affinity, and Lookalike modeling.

Combine Custom Audiences with ‘and’/’or’ logic for highly specific strategies, like brand loyalists while excluding recent purchasers.

Use predictive targeting to find high-intent shoppers before they search.

With Walmart’s Brand Term Targeting, you can drive high-intent traffic, acquire new customers, and outpace the competition.

Streamline and scale campaign execution with automation and AI

Work more efficiently with AI and rules-based automation so you can focus on strategy. Control spend precisely with dayparting, budget management, and advanced flighting rules while responding faster to competitive shifts.

Launch and scale campaigns faster with AI and rules-based workflows and automation.

Manage ad spend with more control, including daypart bidding, out-of-budget tracking, and budget pacing.

Advanced flighting controls with calendar view to make every dollar go further.

Respond faster to competitive shifts and demand changes.

Measure and optimize performance with real-time reporting and insights

See intraday performance and hourly trends to power responsive optimization. Prove true incremental impact with Sales Lift Reports and stay ahead of competitors with Share of Voice intelligence.

Unlock real-time visibility into intraday performance and hourly trends, powering responsive automation with Budget Manager and Dayparting.

Sales Lift Reports quantify incremental sales, conversion lift, and revenue from Walmart Connect ads.

Pacvue is a Walmart Connect Premium+ Partner

Unlock exclusive capabilities through Pacvue’s Premium+ partnership with Walmart Connect, designed to deliver smarter retail media performance and full-funnel growth.

Access advanced bidding strategies, automated rules, and real-time insights, all powered by direct API integrations with Walmart Connect.

Insights shaping the future of commerce

Press Release: Unlocking Smarter Commerce Media with Walmart Scintilla Data

Blog: The 2026 Commerce Outlook: How AI, DSP, and Commerce Platforms Drive Performance

Ready to grow your business on Walmart Connect?

Execute faster, optimize smarter, and drive stronger performance with Pacvue, a Walmart Connect Premium+ Partner.